However, some companies are exposed to seasonality. In the retail industry, for example, sales tend to spike in December due to the holiday shopping season. That creates another challenge for retailers because they are often inundated with returns after Christmas.
If their fiscal year ended on Dec. 31, that complicates their financial reporting. So, most retailers end their fiscal year at the end of January to avoid any confusion related to holiday sales and returns. The end of January also typically marks one of the slowest times of the year for retailers, and businesses typically end their fiscal year during slow periods.
Another example of businesses that use alternative fiscal years is vacation-related or outdoor-related businesses, such as lawn care, since they're subject to their own seasonality. Academic institutions will also use fiscal years that track with the school year, and businesses will use fiscal years that track with students. Even the federal government uses an alternative fiscal year, which ends on Sept. 30.