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When it’s time to build your site with Wix, it may seem a little bit scary. However, Wix is well-known for being user-friendly, meaning you can breathe easy.
From creating and promoting your personal brand to marketing yourself, to building up an online e-commerce powerhouse, this tutorial walks you through how to use Wix and build your perfect site with ease.
From step one of getting started with Wix until you’re ready to click “publish,” this guide has been designed to help you create a website using Wix, including first steps and using the Wix website builder.
No matter your industry or your experience, you can use these steps to get your small business’ website on Wix.
When it’s time to start building your site, you are presented with two options of a Wix website maker: Wix Editor or Wix ADI. Both are easy to use, with one main difference: Wix Editor is the standard builder, allowing you to choose your template and then build via dragging and dropping.
Wix ADI takes all of the building off your plate, using AI and your answers to some basic questions to automatically make a site for you.
Wix Editor is generally the ideal for small businesses, as you do not lose control or the ability to manage the brand positioning of your site. At the same time, Wix ADI would be a better choice if you have zero time to create a website.
You’re not necessarily making a website from scratch, but instead building and designing into an already designed template. With over 500 Wix templates available, you have plenty of choices.
Once you’ve selected your template, you can begin the Wix website design process. Before you get too far into the nitty-gritty, set up your design aesthetic and a central focus. You can upload images and media into the Wix library, use one of the many free images Wix offers, or opt for a mix of both.
If you have a logo or brand identity, you can upload that image at the start for Wix to auto-suggest color palettes around your branding. Ensuring your site is cohesive and a substantial part of your integrated marketing strategy.
Changing out images is easy with Wix’s click-and-point feature: Simply click on an image box to switch out a picture. Do you want to add more images? Drag a media box wherever you like and upload your photo or choose from the Wix library of royalty-free options.
Of course, the meat of any website is its pages and content. Wix sets you up with the basics: a home page, a blog, and a shop page, and you can edit right into those presets. You can also add as many pages as you want with the simple Add Page button or delete a page by clicking the gear icon in your Wix dashboard.
Your pages are edited live, so you see your published results as you are building, eliminating the need to preview and redo continually. Don’t bother looking for a “save” button, either, since Wix autosaves your work for you.
After the necessary pages are built, you can prepare your site for success by adding helpful apps. From e-commerce to marketing, site management, and more, the Wix app store has a large number of integrations that you can easily select and install for your site.
You can search by category, use the search toolbar to find something specific, or simply browse through top sellers to see what’s out there.
Whether you want nominal exposure or are all-in on website marketing, you’re going to want people to find your site easily. While there is no magic formula for ranking, Wix makes it easier to optimize your website from two points.
First, the settings gear by each page offers SEO help, walking you through optimization steps for each page, including setting up keywords and tags.
Next, you can set up more general SEO best practices for your full site from the main dashboard, allowing you to connect to Google and even redirect from old links to preserve ranking.
After the site is built, ready to go with Google, and SEO-primed, it’s time to publish your website and go live. Before you commit to that final step, double-check to make sure you are also optimized for mobile as well as desktop.
In Wix Editor, select the mobile icon next to the desktop icon to switch to a mobile view. Most likely, Wix will have optimized your site already, but it doesn’t hurt to check.
Next, it’s time to hit that big, blue Publish button in the upper right-hand corner, and that’s a wrap. You are officially live.
When getting any good CMS system off the ground, even a Wix alternative, there are steps to follow.
But when it comes to using Wix, setup is not only intuitive by default, it’s made easier by its user-friendly site builder. Combine that with the simple steps in this Wix guide, and you will be comfortable building a Wix website in no time.
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