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Roku Stock Deserves Your Respect

It's another blowout report for Roku, even as short interest approaches a three-year high.

By Rick Munarriz Jul 28, 2023 at 10:45AM EST

Key Points

  • Roku trounced its revenue guidance for the third quarter in a row, explaining why the stock has nearly doubled in 2023.
  • Despite the gains, nearly 9% of Roku's shares are currently being sold short.
  • The turnaround for digital advertising is still early, but Roku is making smart moves to stay on top.

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